Monday, December 26, 2016

Keep Your Limelight by Alcone Business Thriving After the Holidays


   

Hello friends!!  Whew!!  You did it!  What an amazing holiday busy season you had.  You should all be extremely proud of yourselves and everything that you accomplished.   I am sure you are all ready for a little rest, relaxation and perhaps a glass of wine...or two.  Go ahead and kick back, you deserve it!!  But not for too long....why?  Because now is the time to take advantage of the little down time that you have and start preparing for a successful 2017!  You don't want to lose your momentum or let all of those leads you collected while you were partying in November and December grow cold.  Here are a few tips to keep your Limelight by Alcone Business thriving in January and beyond.
 


1. Organize Your Leads -   The first thing to do when preparing for January is to go through all of the leads you have  collected in the last few months and organize them.  Your leads are the most important asset in your business.  Run through all the names you have of people who said no because the timing was not right, or something was going on in their life that prevented them from starting their business.  By organizing that list NOW, you’ll be ready to call on prospects right after the New Year. The New Year is a great time when people are open to starting something new.  I keep a lead spreadsheet in Microsoft Excel that I am continuously updating.  My leads are organized into 4 categories: Scheduled  Parties, Tentative Parties , Potential Customers and Recruiting Leads.  Here is what qualifies a lead to fall within a particular category.
  • Scheduled Parties  - You have already scheduled an upcoming Party with this hostess.  Make sure if she does not have a hostess packet to send her one right away.  Celebrate the new year by letting her know how you are really looking forward to planning a Party with her.
  • Tentative Parties - These are the leads that have not committed to a Parties just yet, however, told you to "call them after Christmas" to set something up.  You want to contact these leads right away before their every day life takes over and calendars start to fill up again. 
  • Potential Customers - Potential Customers are the individuals that contacted you about placing an order for a Christmas gift, yet never followed through.  You want to follow up with them to see how their holiday was and if they were still interested in placing an order for perhaps another occasion. 
  • Recruiting Leads - Recruiting is typically slower in December as women are busy doing the shopping for their families.  Not a lot of people have time to start a business around the holidays, however, they have heard about your Limelight by Alcone opportunity and really want to look into it more once life has settled down for them.  Perhaps they asked you a lot of questions at a recent Party or have sent you an email asking for more information about the business.  Follow up with them via email and let them know you were thinking about them and if they had any questions about your amazing Limelight by Alcone opportunity.
Once you have organized your leads, set aside some time each day to pick up the phone and follow up.  Remember, the fortune is always in the follow up!!!
 



2. Customer Care Calls - If you have been meaning to implement Customer Care Calls into your business routine, now is the perfect time!  Call all of your guests who placed orders with you these last few months to see how they are enjoying their products.   Thank them again for their purchases and if the conversation leads to other opportunities with Limelight by Alcone like hosting a party, scheduling a makeup consultation or becoming a Beauty Guide, then be sure to have information handy to share with her!  Your customer will appreciate your thoughtfulness and it will show that you truly care about her experience. 
 



3. Book Parties Using your New Spring Catalog or Customer/Hostess Special - Who isn't excited about the beautiful new product line coming out in just a few days?  Isn't that what your customers have been asking for?  Now is the time to book those January and February parties by sharing the new line with everyone you know.  Host a 'Jammies and Java in January' themed Party by having guests show up in their most comfortable winter pajamas.  Who doesn't love to shop in their jammies while sipping their favorite cup of coffee? Ladies love having a low-key, comfortable and fun shopping experience!
 

4. Update Your Monthly Newsletter - I know this is something that I really need to do and am very much looking forward to working on in the next few days.  I collected several email addresses from holiday vendor shows, partied, single order customers and email inquiries over the last few months and I want to keep in touch with them.  The monthly newsletter is the perfect opportunity to keep your leads informed of the latest information and products.
   

5. Organize Your Office and Inventory - Every Corporation goes through a year end close process and you should not treat your own business any differently.  Organize and file your paperwork, purge what you don't need and de-clutter your desk.  I am the type of person that needs a clean and clutter free desk to feel organized and productive and can not wait to tackle that pile of papers just sitting in my in bin!  I also carry a decent inventory and know that it is starting to look a little picked over after all of the last minute gift orders I filled for friends and neighbors in the final days leading up to Christmas.  I keep a spreadsheet of all my inventory and know that it needs updating.  Once my inventory report has been updated and organized, I plan on putting through a business supply order to replace anything that I may still need.
   

6. Set Your Goals for 2017 - As you are setting goals for 2017, don't be afraid to dream big and step outside your comfort zone.  Challenge yourself to try something new.  If your goal is big, don't forget to break it down into smaller goals so that you can celebrate along the way!  It won't be easy but with hard work and determination, you will look back and realize that when you reach your goals, it was the greatest decision you made.  When we take the time to set goals, we ensure our life is geared toward getting the most out of every moment and making our business our own.
 

I am just bursting with excitement to see what 2017 will bring to you and your  team.  Wishing you health, happiness and much success in 2017!!
 
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Limelight by Alcone Botanical Foundation



Hello friends!  I hope you all had a wonderful holiday with your friends and family.  I wanted to share with you today my love for Limelight by Alcone's most popular products, the Limelight by Alcone Botanical Foundation.   After giving birth to my son, my hormones went crazy causing cystic acne to develop all over my face.  Once the acne finally cleared up, I was left with horrible scarring on my cheeks.  I tried everything to cover up my acne scars, but wanted my skin to still look natural and not heavily made up.  Those of you with this type of skin issue know that it's almost impossible to find the perfect foundation that offers the perfect coverage for acne scars without looking like you are wearing a ton of makeup.  Then I tried Limelight by Alcone's Botanical foundation.  It was the perfect coverage and blended perfectly over my acne scars.  I am finally no longer embarrassed of my skin or my scars.  Limelight by Alcone's Botanical foundation has given me back my confidence and my beautiful skin again.  I love sharing my experience first hand and would love to help you feel confidant again too.

Limelight by Alcone Botanical foundation is:
  • Mineral Oil Free
  • Lanolin Oil Free
  • Fragrance Free
  • Petrolatum Free
  • No Animal Extracts
  • Cruelty Free
  • Wax Based
  • FDA Approved colors
  • 50% pigmented (compared to most commercial brands at 18-23%) 
  • Professional Grade
  • Made in the USA

Limelight's Botanical Foundation is hand-crafted in stringent, small batches to ensure consistent color from batch to batch.  Another aspect that I love about Limelight by Alcone's Botanical foundation is that it was developed by renowned makeup artist Vincent J-R Kehoe.  As President and Director of the Research Council of Make-up Artists, he designed and produced a vegan foundation that has been the choice of professionals and celebrities for almost a decade.  Simply put, this professional grade foundation will provide you with amazing, natural looking coverage.  With Limelight, less is more, so your foundation will last longer than other brands. 

Not sure which foundation shade is right for you?  Take this quiz to see which color is best for you or feel free to contact me so I can send you a few samples to find your perfect match.

 
The following video provides a little more information about how I make my foundation samples.  I am passionate about finding your perfect match so you feel confident in ordering the proper foundation shade that is right for your skin tone.
 
Feel free to contact me anytime at karentuccibeauty@yahoo.com to request your Limelight by Alcone Foundation samples.  If you still have questions, please don’t hesitate to contact me, I would love to help.   Have a great day!!!
 
XOXO,
Karen

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Saturday, December 24, 2016

Merry Christmas from Our Family to Yours


 
Merry Christmas!!! I hope today was a special time for all of you and your loved ones! I've been enjoying my day with my family, celebrating the birth of our Savior and loving on my babies.

Thank you to Limelight by Alcone, my customers
and my team for allowing me to find my true passion, blossom as a leader in the industry and to help other women realize that there are options  to allow you to design a life you love.

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Friday, December 16, 2016

Join Limelight and Give Yourself the Best Gift of All


 
 
 
Happy Holidays friends!  I hope you all are having a fabulous holiday season filled with the many blessings of faith, family and fun.  As I continue to prepare for the big day, I find myself reflecting on the many blessings that filled my life this year and know that it would not had been possible without the gift of Limelight by Alcone that I gave myself this Fall.  I know that the Lord placed this opportunity in my life at a time I really needed it.  I am so thankful that I had the courage to step outside of my comfort zone and take that leap of faith. I can't imagine all of the blessings our family would have missed out on if I had let this opportunity pass me by. If this is an opportunity you have been wanting to explore, I would love to share my story with you. I encourage you to always follow your heart, know that anything is possible, never give up on your dreams, always keep moving forward (no matter what life throws at you) and always find the positive in every situation. He has great plans for your life and my life in 2017! 

Why is now the best time of year to join Limelight by Alcone? 
  • Earn Extra Money and Pay off Christmas Debt.
  • Limelight is the only Direct Sales Company to offer Professional Grade Makeup.
  • Celebrate the New Year with a fun and flexible new opportunity.  A small investment of $169 is all you need to start your own business today.
  • Loved by Celebrities and used by professional make up artists.
  • Affordable price point.
  • Chemical free skincare.
  • Ground floor opportunity on the verge of hypergrowth.
  • Only 4,000 Consultants nationwide.
I really need to pinch myself sometimes because I truly am living my dream!  I took a huge leap of faith out of my comfort zone and jumped in completely head first.  It hasn't been easy, it was NOT an over night success, and I had to work hard.   Part of the reward has been the journey!  Are you willing to start your journey today?  Whether it's joining me in business or something else you have been putting off, just jump in today!  I am so blessed to have Limelight by Alcone as a part of my life and so thankful for the opportunities it has given to me and my family.   What started out as a way to earn extra money, has become something exciting and successful.  It would be an honor and a blessing to be your mentor and I will help you every step of the way.  As a member of my team, you will receive valuable resources and one on one training opportunities designed to help focus your efforts on successfully growing your business.  You will benefit through online training, one-on-one coaching, team conference calls, social media training and more.

Are you ready to join us?  As a member of my team, you can do what you love and love what you do!  You can have the flexibility to run your own business while balancing family life, help customers look and feel more confident and achieve the financial rewards in the process.  Contact me at karentuccibeauty@yahoo.com to learn more.  How will your life change when you give yourself the gift of Limelight by Alcone?
 
 
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Sunday, December 4, 2016

Limelight by Alcone Fast Start Program



Happy weekend friends!  And happy December!  It’s finally here. :)  Love this month!  It’s crazy and busy, but full of so many good things.  And speaking of good things, there are so many good things going on with Limelight this month as well.  It truly is a blessing to be a part of this amazing company!  I wanted to share with you today Limelight by Alcone's Fast Start program.  The Limelight Fast Start program shows the company's commitment to your success as a Beauty Guide by rewarding you for working hard and for achieving certain milestones in your business.  You can earn Fast Start rewards worth $800 of free products, marketing materials and even cash by meeting certain goals in your first 100 days as a Limelight by Alcone Beauty Guide. 


Limelight by Alcone knows the chances for your success will be greatly improved if you get a strong start in your business.  If this company weren't already amazing enough, Limelight also awards your mentor with a 100% match on the cash and marketing materials portion of your Fast Start bonuses.  You truly are awarded for all of your hard work and your chances for success greatly improve when you start off strong
 
Are you thinking about joining Limelight by Alcone?  I would love to have you join our amazing team and to help you achieve the strong start that you deserve! I will be there to support you every step of the way.  Feel free to email me at karentuccibeauty@yahoo.com to learn more.  I look forward to hearing from you!
 

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Tuesday, November 29, 2016

How to Create a Facebook Fan Page for your Limelight by Alcone Business



Hello friends, I hope you are all having a great week!  I just love this time of year!  I had an amazing time sharing my company and products at a local holiday shopping event.   It has truly been a very fun and rewarding experience sharing these amazing Limelight by Alcone products with everyone.

An easy way to continue to share with your Limelight by Alcone customers, hostesses, and team members is to have a Facebook Page.  It gives your friends another avenue to interact with you and a way for new customers to find you.  Even if you have a personal Facebook account that you use regularly, having a Facebook Fan page allows for a different type of interaction and also expands your audience.  A Facebook page for your Limelight by Alcone business is an ideal way to connect with your customers on Facebook, while a Facebook Group is better suited to interacting with your team.

With a Facebook Page you can add additional graphics & media, post links to sites that your readers might find interesting, and engage in a more casual conversation. You can also use your page to "like" other Fan pages and comment on those pages from your Facebook Page as opposed to your personal account.

Are you ready to create a Facebook Fanpage for your Limelight by Alcone business?  Then let's get started!

1. Go to http://www.facebook.com/pages to get started.   You’ll see a screen like this:  

Once you are there, click on the Create Page button in green at the top. 


2. Click on Brand or Product in the upper right box. You’ll be prompted to choose a category.


3. In the category dropdown, select Category.


4. Type in the name you want to give Facebook Fan page name under the Category dropdown box.  It's very important that you follow Limelight by Alcone's company guidelines when naming your Facebook Fan page.
 
5. Fill in some basic information about your Limelight by Alcone business.  Here, you can give a short description about yourself and your Limelight business, as well as links to your Limelight website itself and to other social media profiles (such as your Twitter, Pinterest or Instagram account.)  Hit 'Save Info'.



6. Next you’ll be prompted to upload a profile picture. I strongly feel your profile picture should be an actual head shot of yourself and not a logo or a picture of the products.  Fans like to know who the person is behind the Fan page.  You can always add logos and picture of products to your cover photo.  If you don’t have a good picture at the moment, feel free to skip this step – you can always add a picture later.



7. Facebook will automatically add your new Fan page to your Favorites for easy access.
 
 
8. Select your Preferred Page Audience 
 
And your done!  Easy peasy, right?
You’ll be taken to your page, which has the admin panel across the top. Feel free to explore the various settings and options. There are all kinds of prompts to help you understand what to do.  You can invite your friends, add a cover photo, update your page info and update your about section all from your Admin panel. 

Feel free to click on this link to become a Facebook fan of Karen Tucci Beauty...I would love it if you did!

Now for the fun part!  Post your first photo or status update from your new fan page!!

Don't forget to also share your new Facebook page on your personal Facebook wall.  Announce to the world your new Limelight by Alcone business and encourage your friends to check out your page and 'Like' it.  Have a blast marketing your new Limelight business through your Facebook fan page.  Have fun with it!  Your enthusiasm will be contagious and everyone will want to check out your new business.  

I hope you all enjoyed learning the basics on how to create a Facebook Fanpage for your Limelight by Alcone business.  I hope to share more social media tips with you in the future.  I strongly feel that social media is the future of Direct Sales and I always try to share social media tips and tricks with my team and with YOU.  Have a great week!!

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Monday, November 28, 2016

Direct Sales Selling Tip #4


Make it a point to truly connect with everyone at every party.  By doing so, you will gain new friends, not customers.
 
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Instagram Tips for your Limelight by Alcone Business



Hello friends!  I hope you all had a wonderful weekend!  You all know how much I love Social Media and sharing my knowledge with all of you so I couldn't wait to talk with you today about my latest obsession...Instagram.  I feel like using Instagram for your Limelight by Alcone Direct Sales business has really taken off recently with the new Instastories feature and I couldn't wait to share a few tips with you.  Instagram is an amazing visual social media platform that allows users to connect equally.  It levels the playing field to allow everyone an equal opportunity to connect with others through their pictures. 

Tips for Using Instagram for your Direct Sales Business
  • Share only positive and compliant images.  Always be sure when posting a photo that you are mindful of any rules that you could be breaking with your Limelight by Alcone policies and procedures and, of course, always keep things positive!
  • Mix it Up: Share entertaining and attractive images of your daily life along with Limelight by Alcone product images which keeps your feeds engaging and relatable.  Even though you may have set up an Instagram account with the sole purpose of selling products, you do not want to only post your products all day, every day.  Your followers will start to tune you out or unfollow you all together.
  • Share your Excitement: If you follow my journey on Instagram, I am sure you could just feel my excitement and passion leaping out at you through the screen of your smart phone.  Excitement breeds excitement!! 
  • Tag another Instagram User:  Tagging others on Instagram is a great way to promote another user or encourage engagement on your account.  For example, you can congratulate one of your top leaders who earned a promotion and tag them by using the @ symbol.  Not only does this invite engagement, but it will also bring attention to your leader's Instagram account as well. 
  • Use Hashtags:  Adding hashtags to your photos is a great way to find new followers and share your photos with more people.   A hashtag is a symbol that allows web search engines to find and categorize messages, keywords and in the case of Instagram, photos.  When you use them on social media like Instagram, you can search on them and see who else is using the same hashtag.  Using hashtags is also a great way to brand yourself on Instagram.  I always use that hashtag #karentuccibeauty on every photo that relates to my Limelight by Alcone makeup and business tips to group all of my business related photos together.  If a user were to click on that hashtag, they would find every photo related to my business. 
  • Optimize your profile: Your Instagram profile says a lot about you so make it a good one!  This is where potential followers will determine whether or not you have enough in common or that you portray a certain quality that will make someone want to follow your account.  Try not to be too specific when writing your profile as you will want to attract a large pool of users not related to just one area of your life.  
  • Engage with your Followers - I click on every user who likes my photos.  Follow them back and engage with them.  If you can, stay active in their feed through your own likes and comments.
  • Cross-promote - Post your Instagram photo on Facebook or Twitter with a catchy phrase to entice readers to click over.  A great tip is to also use the same Instagram name as your Twitter handle for easy brand recognition.
  • Connect your Facebook and Twitter Accounts to your Instagram Account.
Are you on Instagram?  I would love to connect with you!  Please follow me at Karen Tucci.




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Sunday, November 27, 2016

Recruiting Tips for your Limelight by Alcone Business


Hello friends!  I hope you all had a wonderful weekend.  Today's topic is all about sharing the Limelight by Alcone opportunity and to provide helpful suggestions on how to change your mindset when it comes to recruiting.  My easy and simple tips will greatly impact how you go about recruiting your next team member.

First, in order to become more confident and consistent in recruiting you must understand WHY, HOW and WHERE to recruit.  WHY would you want to mentor others and build a team?  Mentoring others provides so many more amazing opportunities in your business that you wouldn't normally achieve if you chose to only host parties.  Opportunities such as significant financial impact, career advancement, recognition, leadership, networking, personal growth and helping others achieve their dreams would not be possible without mentoring.

Second, you must understand HOW to recruit.  Recruiting is a skill that can be learned.  So many have a fear of recruiting either because of rejection or the fear of being too pushy.   If you are fearful of rejection or appearing too pushy when offering the gift of your Limelight by Alcone business, then you are focused on the wrong person.  When you mentor a new consultant, you are also giving her the opportunity to fulfill her dreams whether it's for her to have more time with her kids or less stress over the car payment.  Focus on your potential recruits needs and how the gift of Limelight by Alcone can help or change her life is always the right approach.

I want you to learn when you are sharing the Limelight by Alcone opportunity that it is important to remove your emotion from the outcome.  This will take the pressure off of you when you are going through the recruiting process. Think of yourself as hosting a birthday party and offering your guests a piece of birthday cake.   After offering them the piece of cake, it is their decision to accept or decline.  Are you offended or upset when your guest declines a piece of cake? Do you leave the room and go have a cry in your pantry?  No!  Perhaps she is on a diet, not feeling well or just not ready to have her cake yet.  She is not saying no to you, she is saying no to the birthday cake.  You move on and keep offering the birthday cake to your other guests.  This is how you want to recruit, keep offering the birthday cake to your guests and quickly move on when they say no.  Someone is eventually going to want a piece of birthday cake and you want to be the one offering it to them.

You must also change your recruiting mindset in order to be successful at recruiting.  I started out as a new Beauty Guide just like you with a starter kit.  In less than a year, I had been promoted three times.  Each promotion that I have achieved has been directly linked to recruiting.  What makes my story unique is that I saw the big picture of what my company had to offer and joined the business with an Active recruiting mindset.   With that said, lets talk a little bit about having an Active recruiting mindset and the difference between having an Active and Passive recruiting mindset.

A Limelight by Alcone Beauty Guide with an Active recruiting mindset is actively seeking out members to share the opportunity with. They are intentional in their daily recruiting activities by making lists of potential recruits and setting small goals to talk to at least 1-3 of them a day.  They talk to people about the opportunity every where they go, such as the check out line in Target, Library, at the pediatrician's office, the playground or during Preschool drop off.  They also actively recruit on Social Media and take the time to most affectively use they amazing tools.  They follow up with warm leads and do not allow them to grow cold. 

A Limelight by Alcone Beauty Guide with a Passive recruiting mindset is not actively looking for new team members in their daily lives.  It's not that they don't want a new team member, because they do.   They just go about their day, barely mentioning their business to anyone, hoping recruits will just some how find them.  They do not set small goals.  They do not share the opportunity as they talk to someone who could even possibly be a new recruit.  They are afraid of rejection or appearing pushy so they do not mention the opportunity at all.  They sit and wait hoping that the leads will some how find them and everything will work out.

Who do you think is going to be growing a team, moving up in your company and making the most of their business? The Consultant with the Active or Passive mindset?

Lastly, you want to know WHERE to recruit.  You won't find a better opportunity to recruit more people at the same time then at a party.  Every time you go to a party, you have to be intentional and possess an Active recruiting mindset at all times.  I always go to a party with the intent of identifying at least 2 women that I would like to have join my team.  The first recruit you are going to identify is your hostess.  It has been said that 80-90% of recruits are previous hostesses.  The first step to recruiting your hostess is to include a "Think About It" packet in her Hostess Folder.  This gets the ball rolling and has her already thinking about the role as a Limelight by Alcone Beauty Guide.
 
My "Think About It" packet  includes the following:
  • A decorative gift bag
  • Join Our Team flier
  • Career Plan flier
  • Catalog
  • Personal Card
When the guests begin to arrive, be sure you are taking the time to get to know the them.  Who is the most well liked guest or the life of the party?  Seek those guests out and get to know them better by asking them questions about themselves.  Are they married?  Have children?  Do they work outside of the home?  What activities are they involved in?  Pay attention to what questions they then ask you.  See where the gift of your opportunity can fit into their life.  You also want to take this time to start planting your recruiting seeds and see how they respond.  Be sure you do not pre-judge, try to get to know everyone at the party.  Even though you have a personal goal of targeting two potential recruits, you never want to limit yourself incase there are more.  Once you have identified your second recruit (or maybe even a third!) based on your conversations with your guests, you tell them you included something fun for her to look at when she gets home and then place her receipt inside the"Think About It" packet during the checkout process.  My goal for every party is to get rid of at least two packets, one to my hostess and one to a guest.   After the guest receives her order in a few days, follow up with a customer care call asking her if she was happy with her products and what she thought of the fun packet she took home with her.  The fortune is always in the follow up!

When you wrap up your party, be sure to ask your hostess if she looked over the "Think About It" packet that you gave her.  Let her now how much commission she would have made if this was her party.  Tell her if she would sign up to become a Limelight by Alcone Beauty Guide that this could be her launch party.   She would receive the commission and any bookings that came with it.  Tell her that she was the one who did all the work and she will be pleasantly surprised to just how easy it really was.

Where else can you share the Limelight by Alcone opportunity?  Recruiting opportunities really are everywhere and it is up to you to be intentional in your recruiting efforts and always possess an Active Recruiting Mindset to find them.  These recruiting tips when followed can help you when speaking to potential new team members.  Make sure to always be up front and honest when speaking about the business.  Show your passion but don’t scare them with too much information or over enthusiasm.  Remember to always follow up!  You can grow your team and your income through sharing the opportunity with confidence and practice.
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How to Have a Successful Limelight by Alcone Vendor Event



 
Hey there Mamas!  I am so thrilled that you have decided to join me this evening!  As the weather grows colder, the Fall and Winter craft and vendor show season really starts to heat up.  It seems like every church, school and organization in your community is hosting a vendor or craft show.  For a Limelight by Alcone Beauty Guide, this can be a very busy and exciting time of year!  Now you can take part in craft and vendor fairs all year long, but there is no easier time to jump in than the fall.  Fall is prime buying season which means people come to these events looking to start tackling their Christmas lists.  I don't think there is a more perfect Christmas gift than beautiful makeup from Limelight by Alcone.  Here are a few tips to help you have an amazingly successful Limelight by Alcone Vendor Event!
First, I have to say before we even get started that Vendor Events should not be the lifeline of your business...home or online parties should be. Vendor shows are great for finding new customer and getting your name out there.  If you have the opportunity to book a home party on the same day as a vendor show, choose the home party.  It can becoming pretty pricey if you replace vendor shows with home parties.  With that said, vendor shows can be very helpful in your Limelight by Alcone business if they are done properly.  We are going to start off with some basics to make sure that we are all on the same page.
Before you even get started researching Vendor Events, you will want to familiarize yourself with Limelight by Alcone Policies and Procedures on Vendor Show and Events so you know what is expected of you as an Independent Designer representing Limelight by Alcone.
SET YOUR GOALS
The purpose of a vendor show is to find new hostesses, customers and potential team members.  Think about what your goals are for this vendor event and focus your energy there.  Do you want to book more parties?  Looking to grow your Limelight by Alcone team?  Or sell some of your inventory?
 
I keep an eye out for the women who need some extra income or who is looking for a girls night out to escape the every day chaos.  I invite them into my booth to see what Limelight by Alcone can do for them.
WHERE DO YOU FIND VENDOR SHOW OPPORTUNITIES?
Google Vendor Events in Your Community with these key terms:
  • Local Festivals
  • County Fairs
  • Job Fairs
  • Craft Shows
  • Bridal Shows
DO YOUR HOMEWORK
Once you locate an event that you would be interested in, you will want to confirm with the event coordinator that there isn't another Limelight by Alcone Beauty Guide signed up already.  I typically will pay only $25 - $75 for an event that I will attend by myself.  If the fee is more expensive than what I am willing to pay on my own, I will contact another team member to see if she would be interested in splitting the booth fee with me.  This also means splitting the leads, use your own judgment on how you would like to handle.  Very large vendor events can be pretty expensive and can range up to $700.  Be sure to do your homework before investing this kind of money.  With an event this size, it's best to enlist the help of several team members.
 
QUESTIONS TO ASK THE EVENT COORDINATOR
  • Is this a first time event?
  • How well was this event marketed?
  • How many people has this event attracted in the past?
  • How many vendors will be in attendance?
Don't be afraid to ask these questions, you want to make sure this event is worth your time and money.  For larger events, I have even spoken to a vendor from another Direct Sales Company who has had experience this event in the past.  I want to get her knowledge and advice about her experience to see if it is something I would be interested in.
You also want to familiarize yourself with the Policies and Procedures of that particular event.  A few other questions to ask the event coordinator are:
  • If the event is outside, what is there is bad weather?
  • How early do you need to arrive to set up your booth?
  • Is the event supplying vendors with tables or do you have to bring your own?
  • Is there a contract to sign?
You want to make sure there are no surprises when you show up. 
DISPLAY OF YOUR BOOTH
When setting up your booth, you want to keep these key points in mind:
  • Keep it clean and simple.
  • Keep it inviting.
  • An more importantly, is it obvious that it's a Limelight by Alcone booth?
  • What makes your booth unique.
  • Would I stop at my booth if I were a passers by?
Setting up your booth should not be difficult, grab a tablecloth, your kit, and a tent if the event were outside.  You want to make your job look and fun and easy incase any potential team members stop by.  Now that you have your booth set up, now how do you get people into your booth?  Offer a Giveaway!  You can giveaway a $25 Limelight by Alcone gift card or a Limelight product.  Women are very visual and would love to win one of our beautifully packaged products. Have a pad of paper and a sign that you are doing a giveaway.  After speaking to each person who stops by your booth, say to them "It was such a pleasure speaking with you, would you like to enter my giveaway?"  Who doesn't love free stuff?  I have not had anyone turn me down yet.  Ask them to write on your notepad their name, phone number and email address so you can contact them if they won.  At the end of the vendor show, you now have everyone's email address that you spoke to.  The biggest benefit to doing this is that you can now add all of their emails to your Limelight by Alcone monthly newsletter. 
This year, I am trying something new at my vendor events and displaying a booking tree.  It's a similar idea to my Deal or No Deal booking game.  It offers a prize for booking a party on the date they selected.
 
You always want to stand outside of your booth and invite people in.  Do not sit behind your booth, it makes you look unapproachable.

WHAT TO HAND OUT AT YOUR BOOTH
One of the biggest questions I receive when I am working my booth is "Can I have a catalog?"  I don't mind handing out catalogs, don't get me wrong, you just don't want to give a catalog to everyone.  That can get pretty expensive!  What I do is that I have all of my old catalogs sitting out and I have them labeled.  And that label says something catchy...'Although this catalog is old, take one look and you will be sold.  Contact me for a new catalog!'
This is a great way to get rid of your old catalogs.  And its a great way to conserve my new catalogs.  I keep my current catalogs out of sight and reserve them only for serious leads such as someone wanting to book a party or join my team. 
Some other things to have on the table are business cards, recruiting packets for potential team members, and of course, a little jar of suckers or stickers to give to all the little kids that stop by your booth.  Keep in mind, you want to keep a clutter free area.
Under the table, you will want to keep hostess packet for all interested in booking parties.  You are going to want to keep your booking calendar tucked away for easy access for those who want to book their parties that day.  Keep a notepad of all the warm and hot leads that you receive.  Keep notes about what you talked about.  They will all start to run together as your day goes on and what you are going to want to remember what you and that sweet stay at home mom talked about that stopped by your booth and wanted to learn more about becoming a Limelight by Alcone Beauty Guide.  She would make the perfect addition to your team and you don't want to forget what you two talked about. 
THE FORTUNE IS IN THE FOLLOW UP
When I get home from my event, I send out a mass email reminding them that we met at the event and thanking them for their time.  Congratulate the winner of your giveaway and let them know you will be in touch with them.  This keeps the conversation going and the relationship building.  I add any hot or warm lead to my lead binder that I keep with me at all times.  If I am ever in the car waiting to pick up my daughter at preschool or have a few minutes during my kid's naptime, I pick up the phone and call my leads. 
It is imperative to make an appointment in your calendar in a few days after the event to follow up with all of your leads before they go cold.  If you don't schedule time for follow up them you wasted your money by letting those leads go cold.
VENDOR EVENT DO'S AND DON'TS
  • DO stand in front of your booth and talk to people.
  • DON'T sit your chair and wait for them to come to you.
  • DO call your leads and
  • DON'T talk yourself out of it by telling yourself you are bugging them.
  • DO put your cell phone away and
  • DON'T text or Facebook from your booth the entire time.
  • DO have a sign at your booth that says 'Join My Limelight by Alcone Team'
  • DO make the best out of your event even if there is a low attendance.
  • DON'T forget to get to know the other vendors and leave your business cards with them. 
  • DO your homework so there are NO surprises when you arrive at the event.
  • DON'T eat at your booth.
  • DO work smarter, not harder.
  • DO talk to everyone who passes by and
  • DON'T prejudge, you never know who is needs a little Limelight in their life.
  • DO build a good relationship with the event coordinator and
  • DON'T forget to ask to secure your spot at their next event.
  • DO remember you are representing Limelight by Alcone at your booth and you always want to be at your best.
I hope you found these tips to be helpful! Have you been signing up for Fall Craft and Vendors shows yet?  I would love to hear how you plan on having a Successful Limelight by Alcone Vendor Event.
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